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						The coming food revolution 
						 © Colin Austin (Creative Commons 
					http://creativecommons.org.au/) 12 November 2014 
					  SynopsisThe modern factory farming system is 
					harming and killing billions of people from an excess of 
					fats and sugars and lack of minerals and vitamins. 
					There is consensus throughout the medical and dietary 
					professions that we simply need to eat more fresh fruit and 
					vegetables grown in nutritious soil.
 Gardening enthusiasts can benefit by 
					growing their own food but the majority of the population 
					simply do not have time, space or skills to grow their own 
					food.
 
 This can be solved by skilled growers 
					supplying living plants in a
					wicking basket ™ 
					to be eaten as needed by people who cannot grow their own. 
					The plants are grazed, rather than harvested, so they 
					continue to regenerate in nutritious soil so the food is 
					both healthier and cheaper.
 
 My aim is
					
					not to set up 
					some large centralised corporation but a network of 
					independent growers supplying people in their local area. 
					These growers could be as simple as a grandmother, 
					with time on her hands, providing fresh food for her 
					children who may be just too busy with jobs and looking 
					after their kids or it could be a full scale local grower 
					supplying living plants through a local farmers market or 
					delivery service.
 
 I will provide an internet service 					
					www.healthyfoodassociation.com to bring growers and 
					consumers together. 
					It will enable growers to publish information on how 
					they grow and what plants are currently available and for 
					consumers to hunt out growers who can provide both common 
					plants but also rare plants with specific medical and health 
					benefits.
 
 Details of how to grow nutritious 
					food using the wicking 
					basket system will be readily available (contact me) but 
					protected according to the principle of creative commons. 
					This is a system where innovators can publish their 
					ideas which can be freely used and copied for non-commercial 
					purposes but with the original innovator being acknowledged 
					and receive benefits from commercial use under a licensing 
					arrangement.
 
 This following article describes a ‘kickstart’ 
					operation to get the process underway. 
					People can receive
					wicking baskets on 
					a trial basis and when convinced they can promote among 
					their friends and contacts.
 
 It describes the challenges of 
					promoting a system against the might of the processed food 
					industry but how a simple strategy of personal contacts - 
					one satisfied customer brings in a group of further 
					customers who in turn bring in yet more customers - an old 
					fashioned but effective marketing strategy that has proven 
					effective.
 
 For further 
					information please contact me
   
					
		
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